DIGITAL MARKETING TRAINING IN BHUBANESWAR

Whether you are a complete beginner, working professional in different domains, a business owner or marketing professional, digital marketing has always been a recreation to your career growth.  
For Enquiry: Call 94382-18140
Digital Marketing differs from traditional marketing trends and uses social platforms and various other ways of promoting the business online. Digital Marketing is the field which is always evolving. Being up to date and being a constant learner is the way to go. It helps in understanding the customer’s wants and offers the opportunity of the personalized marketing. Digital marketing along with some of its benefits will provide you infinite marketing solutions and facilitates and you would know where and when to hit a target. Professional digital marketing needs and detailed tactics are important to success. People nowadays are consuming more and more content through digital promotions whether it’s PC, Mobile or tablet.

About Our Team Members.

RAUSHAN BHARDWAJ, has more than 4 years of training experience in teaching professionals, entrepreneurs, and freelancers. He is a positive and self-motivated personality. He has successfully conducted training programs and seminars at various institutions across 4 states in India. His dedication and believe in digital marketing has made him Google Analytics and Adwords certified as well as a Hubspot certified.
Raushan Bhardwaj and his Team has produced more than 100+ certified digital marketing professional across India. Since we started our digital marketing institute in Bhubaneswar, we focused mainly on imparting quality training in marketing. Our goal is to deliver practical oriented quality education with real-time projects. We offer specialized skill-based practical programs in digital marketing training, SEO training, Google AdWords, Social media marketing and web designing courses. Our digital marketing courses are designed for students, working professionals and entrepreneurs to learn and implement the concepts in the real world scenarios. Upon successful completion, you will become a Certified Digital Marketing Professional.  

OUR COURSE PROGRAMS

(For Job Seekers,Professionals & Entrepreneurs)

Certified Digital Marketing Training Program(CDMTP)

Duration: 105 Days (200 Hours) Weekly: 5days+One Doubt Clearing Class. Weekend Batches: Sat & Sunday.

Adv. SEO Training Program(ASEOTP)

Duration: 60 Days (120 Hours) Weekly: 5days+One Doubt Clearing Class, Weekend Batches: Sat& Sunday,

Inbound Marketing Cert. Program (IMCP)

Duration: 60 Days (120 Hours) Weekly: 5days+One Doubt Clearing Class, Weekend Batches: Sat& Sunday,
Digital Marketing will introduce you to the key digital marketing specialisms from mobile and social media to email, PPC marketing and SEO.   Through Digital Marketing you will always get to learn the new aspects of marketing technologically that are changing every phase of business cycle. With the growing demands from advertisers, employers and brands, Digital Marketing has become a significant instrument in the hands of Digital Marketers. One of the factors that make digital marketing lead over conventional marketing is the interactivity with huge audience, cost effective measures and the total measurability that it provides. Whether you are complete beginner, working professional in different domains, a business owner or marketing professional, digital marketing has always been a recreation to your career growth. Upon successful completion, you will become a Certified Digital Marketing Professional.

Syllabus for Digital Marketing Courses In Bhubaneswar

Search Engine Optimization

  • Introduction to Search Engines
  • How the search engine works?
  • Components of Search Engines
  • Google Algorithms
  • Panda, Penguin , Humming Bird & Pigeon
  • Latest Updates in Google

Keyword Research and Competition

  • Introduction to Keyword Research
  • Types of Keywords
  • Keyword Research Methodology
  • Business Analysis & Categorization
  • Google keyword Planner
  • Market Research and Analysis
On-page Optimization

  • Introduction to On page
  • What is Webmaster Tools
  • Verification Process in GWMT
  • Selection target Location
  • On-page Analysis Methodology
  • Fundamental On-page Factors Website Speed
  • Domain name in SEO
  • URL Optimization
  • Title Tag Optimization
  • Meta Tags Optimization
  • Content Optimization
  • Sitemaps Generation Using Robot.txt in Site
  • URL Redirecting Techniques
  • Canonical Links
  • Rich Snippets
Off-page Optimization

  • What is Link Building
  • Types of Linking Methods
  • DoFollow Vs. NoFollow
  • Link Building Guidelines
  • Linking Building Methodology
  • Link Analysis Tools
  • Directory Submissions
  • Local Business Directories
  • Social Bookmarking
  • Using Classifieds for Inbound traffic
  • Question and Answers
  • Blogging & Commenting
  • Guest Blogging
  • Press Releases
  • Link Building Resources
Facebook Marketing

  • Facebook account setup
  • Personal account properties
  • Facebook business pages
  • Cover photo designing
  • Increase the links to page
  • Page management options
  • Types of Posts and Statistics
  • Dimension in Posts
  • Facebook Advertising
  • Types of Promotions
  • Audience Targeting
  • Bidding Strategies
  • Ad Formats
  • Ad Dimensions and Rules
  • Remarketing Strategy
  • Conversion  Tracking

Twitter Marketing & Ads

  • What is Twitter?
  • Benefits Of Twitter?
  • How brands use Twitter
  • Customizing the profile
  • Twitter Contests
  • Twitter Analytics
  • Twitter Advertising
  • Audience Targeting
  • What is Hashtag?
  • Hashtags and its uses.
  • Types of campaigns Reporting

Youtube Marketing

  • What is video Marketing?
  • Statistics of video marketing?
  • Creating channel in Youtube
  • Customizing the Youtube Channel
  • Create Video marketing strategy
  • Custom setting in video
  • How to optimize the video
  • Custom settings in videos
  • Youtube Engagement Metrics
  • Youtube Analytics

LinkedIn Marketing

  • What is Linkedln?
  •  Benefits of Linkedln Network
  •  Create a Linkedln profile
  • Optimizing the profile
  • Skills and Endorsements
  • Recommendations in Linkedln
  • Creating new connection
  • Creating company page
  • Advertising in Linkedln

Instagram Marketing

  • What is Instagram
  • Instagram Statistics
  • How brand use Instagram
  • Content Strategy and Tips
  • Picture Dimensions
  • Filters in Instagram
  • Using Hashtags
  • Popular Brands on Instagram
  • Advertising options in Instagram

Pinterest Marketing

  • What is Pinterest?
  • How brands use Pinterest
  • Creating a Pinterest account
  • Customizing the profile
  • Pinterest Strategy
  • Boards in Pinterest
  • Pinterest Analytics
Email Marketing

  • What is Email Marketing?
  • Importance of Email Marketing
  • Popular  Email Marketing Software’s
  • Introduction to Mail Group
  • Mail Chimp pricing structure
  • Account setup and settings
  • Email marketing strategy
PPC Advertising (Google Adwords)

  • Introduction to Paid Marketing
  • Google Account setup
  • Interface Tour and Billing Settings
  • Account Structure
  • Campaigns settings
  • AdGroup setup
  • Keyword Research Tools
  • Understanding Ad Auction
  • What is Quality Score
  • Factors to improve Quality
  • Score Types of CPS’s
  • Bidding strategies
  • Ad Formats
  • Ad Guidelines

Display Advertising

  • What is Display Advertising
  • How Display Ads Works
  • Benefits Of Display Campaign
  • Targeting Option in Display Network
  • Keyword Based
  • Interest and Remarking

Topics   

  • Display Campaign Reporting
  • Conversion Tracking
  • Remarketing in Adwords
  • Benefits of Remarketing Strategy
  • Building Remarketing List and custom Target Creating
  • Remarketing Campaign
  • Placements Targeting
  • Demographics
  • Ad formats and sizes
  • Examples of Ads
  • Display Ad Builder
  • Display planner Tools

  Google Shopping Ads 

  • What is Shopping Campaign
  • Benefits of Mobile Marketing
  • Benefits of Shopping campaign
  • Mobile Marketing Goals
  • Google Merchant Center account
  • Creating a Mobile Website
  • Product Feeds
  • App Creation Strategy
  • Setting up and organizing your Shopping campaign
  • Mobile Search Ads
  • Mobile call only Campaigns
  • Best practice For shopping ads
  • Mobile Apps Install Campaigns
  • Growth in Mobile Industry
  • Mobile Apps Engagement Campaign
  • Promoting Site in Mobile Apps
  • Targeting Options in Mobile Apps
  • Mobile Ad Formats
  • Conversion Tracking
  • Reporting in Mobile Ads

Video Marketing

  • Importance of Video Marketing
  • Create a Video Campaign
  • Location Targeting
  • Bidding Strategies
  • Creating Targeting Groups
  • Targeting Options in Video Ads
  • Types of Ad Formats

Google Adwords Certification

  • Introduction to Certifications
  • Types of Certifications
  • Register on Google Partners
  •  Exam Format and Sample Ques.
  •  Recommended Books
  • What is Analytics?
  • Importance of Analytics for Business
  • Popular Analytics Software’s
  • Key Performance Metrics
  • Installing Analytics code in site
  • Analytics account structure
  • Interface tour of Google Analytics
  • Realtime Reports
  • Setting in Analytics
  •   Traffic source overview
  • SEO Traffic
  • Adword Traffic
  • Social Traffic
  • Campaigns
  • Behavior Reports
  • Behavior Overview
  • Site Content and Speed Analysis

Your Training Starts Here

Any queries call — 94382-18140

  • 5 star review  I had one of the best study experience while undergoing my Digital Marketing course. Good facilities and experience trainer with good communication skills, With no objection, I would highly recommend for anyone interested in digital marketing training in Bhubaneswar. Every penny spent was worth it. Thanks Mr. Raushan Sir.

    thumb Sabyasachi Mohapatra
    11/22/2018

    5 star review  One of the Best digital marketing training institute in Bhubaneswar. They teach the courses in-depth and provide real time projects as committed. The best part is you will understand the importance of Digital Marketing because they have highly skilled and working professionals on the same. I would definitely recommend this institute if you want to start your career in Digital Marketing.

    thumb Sk r
    11/27/2018

    5 star review  This is the best training centre in bhubaneswar basically on seo and digital marketing. No one can else provide this type support and learning skill. It was a good experience for me. And u people are visit this centre once and it would be good experience u also.

    thumb rajalaxmi behera
    12/04/2018
  • 5 star review  After completing my B.Tech I was much passionate about learning Digital Marketing in which I want to build a successful career. I have learned to completely upgrade my career from zero knowledge in marketing to digital marketing professional. I recommend Mr. Raushan sir and his institution truly brings anyone the next success of their growth. Join With him to learn, ideas, supports, and latest trends for your great career.If you are looking for Digital Marketing Training in Bhubaneswar then Please contact him and enroll as soon as possible.

    thumb Abinash Bhoi
    12/21/2018

    5 star review  I have completed digital marketing course from this institute and the syllabus was very informative. It helped me in understanding the concepts of Digital Marketing in depth. I would recommend others who are looking for Digital Marketing training institute in Bhubaneswar.

    thumb Rakesh Barik
    11/27/2018

Our goal is to deliver practical oriented quality education with real-time projects.

94382-18140

training@kraushan.com

N-6/249, JayDev Vihar, Bhubaneswar